As I sit at my desk, reflecting on how to even begin writing a blog, it occurs to me that the intent of a blog is to connect with your audience. The best way to connect with an audience is through honesty. Well, honestly, I had no idea what to write about, until I realized that over the past few weeks on question keeps popping up from potential customers. “What makes you different?”
Well, I’ll tell you, to be honest, one month ago I wouldn’t have known the answer to that. You see, I am new to the company and have learned an awful lot in my time here. And that is exactly why I am a great source for this article! I can share with you the knowledge I have gleaned and do so from a fresh perspective.
So, what makes us different? Well it is not just one thing; it is a combination of things. I can tell you that we are American-made, right here in the Heartland! Not just the obscure Midwest reference, right here in Kansas, the true and honest middle of America.
Now, I understand that this is not singular to us. Plenty of awesome products are made here, but I can tell you that our Rugged ‘n’ Ready off road/overland trailer is made with 11-gauge steel with a 14-gauge steel tailgate, that is zinc-plated before it is powder coated.
Again, this may not sound unique, but when you set other trailers side-by-side with ours, you will see the difference. Our trailer was created out of a personal need. Our founder is Jeep man. He is also an avid outdoorsman. Jeeps are fun! A blast even! And let’s face it, look great and make ya feel great driving them, but what is their downfall. Not much space to haul in and not enough power to pull a substantial weight. And so Rugged ‘n’ Ready was born. A trailer rugged and durable enough to go anywhere and ready to be pulled with smaller vehicles.
The versatility doesn’t end at the haul. These trailers can be outfitted to suit your desires. Tents, lids, racks, water, electricity, the list goes on and on. This trailer can be tailored to be your outdoor home away from home. From color to accessories the sky is the limit. Literally, (check out the iKamper SKYCAMP tent)!
This isn’t just a product for us. It is what we developed and use for what we need, and we realized that others would need it too. This is why we believe in our product, because we know it, use it and love it. And so will you!